TrackNotion's analytics go far beyond call counts. Here's how to get real insight from your data.

Start with the Dashboard

The Dashboard shows your high-level trends: total calls, active campaigns, average sentiment, and call volume over time. Use the date range selector to compare periods.

Drill into Call Analytics

Filter by campaign, number, sentiment, or grade to isolate exactly the calls you care about. Sort by duration to find your longest (often highest-value) conversations, or by grade to find coaching opportunities.

Use Attribution

The Attribution section ties calls back to their source. Pair it with UTM data to see which campaigns drive not just the most calls, but the best calls — the ones that convert.

Export for deeper analysis

Export any filtered view to CSV for reporting or to feed into your BI tools. Exports include all call metadata, sentiment, grade, and attribution fields.

Set up recurring reports

Use integrations like Zapier to push call summaries to your CRM or a scheduled email digest so your team always has the latest numbers.